The aptly-named Futurist Project is reinforcing its commitment to developing running and outdoor industry leaders as it opens applications for its next class launch in January, 2025, as well as unveiling new programs that include mentorship matching and retail-specific online courses.

The Futurist Project will once again be offering its ongoing six-month leadership program aimed at preparing the next generation of industry leaders. Its initiative focuses on equipping emerging talents with the skills and insights needed to excel in these dynamic and evolving markets.

Representatives from The Futurist Project were at The Running Event in Austin, TX, last month to provide more details about the program and encourage industry executives, particularly from running specialty retailers, to invest in their future by nominating emerging talent. This investment is vital in nurturing leadership that will impact the business for many years.

The program curriculum includes learning about DEI, advocacy, sustainability and leadership development. An experienced leader also mentors each participant.

"Participating in The Futurist Project Leadership Academy has helped fuel my leadership journey, both personally and professionally,” says

Ricky Parra, U.S. Marketing Operations and associate manager at Hoka. “The curriculum has equipped me with invaluable knowledge, while the relationships I've built with fellow participants and my mentor have been exceptional. This experience has not only shaped my professional skills, but has also deepened my passion for leading and inspiring others."

The Futurist Project is inviting running brands to consider sponsoring scholarships for upcoming leaders from running retailers. Such contributions not only support individual growth, but also help strengthen the specialty market, which serves as a foundation for the industry.

“Our program has been integral in developing strong leadership skills and promoting mentorship within our industry,” explains Stasia Walker, co-founder of The Futurist Project. By empowering the next generation we ensure a vibrant and sustainable future for all.”

For more information on The Futurist Project: www.thefuturistproject.com