Running Insight - October, 2007
Breakout Sessions Scheduled for this year’s Running Event
In an effort to stimulate idea sharing and more give and take between attendees, The Running Event will feature a new wrinkle this year: six breakout sessions devoted to key topics. The first set of breakout sessions will be held Monday, November ...
MARINES TO GAIN NEW INSPORT RUNNING SUIT
INSPORT WINS $14 MILLION CONTRACT TO OUTFIT ALL MARINES
InSport, Inc., will manufacture a new running suit for the Marine Corps under a $14 million contract recently awarded to the company by the United States Marine Corps. Best known for their technically advanced, high-end running gear, Insport will be...
IRRA Names Class of 2007 Hall of Fame Members
Retail legends Garry Gribble, Don Lucas, Laurel James and Bob Roncker head the first full class of inductees into The Running Specialty Hall of Fame. The inductions will be held night Monday, November 12 at the Hilton Austin during The Running Event....
Running Specialty is Healthy and Growing
Survey Measures Market size at $600M
Running specialty stores chalked up nearly $600 million in retail sales in the 12 month ending in December 2006, according to the results of a survey conducted among 453 running store retailers in the United States which have a total of 713 individua...
Skins USA Named an Official Supplier to USA Cycling
Engineered, Gradient Compression Apparel Allows Cyclists to Train Harder and Recover Faster
Skins(TM), the global leader in the development and manufacture of engineered gradient compression technology, announced today it has been named an Official Supplier to USA Cycling. The product will be supplied for use within the organization...
Versatility will mark the trail shoes of the future, new Montrail GM says
Montrail’s new GM believes that growth in the trail running category will come from shoes that can cross over from the road to the trail and plans to introduce key styles that do precisely that. “If you look at the trail runner in major markets su...
Merchandise Planning
This is the last article of our series on Merchandise Budgeting & Planning and the many tasks that this function entails
We started by learning how to conduct a complete Market Analysis to learn about our target customer’s profile and preferences and our direct and indirect competitors’ strengths and weakness. We talked about how knowing what the customer wants and...
Creating a Shopping Environment
Part 1
Last week I was talking with a specialty running store owner, and he told me about a visit a relative paid to his store. His aunt has been in the world of specialty retail for over 20 years. Her specialty is women’s apparel. After visiting her nep...
IB Relief Will debut at The Running Event
IB-Relief will make its trade sports show debut at the Running Event next month. The company produces an Ibuprofen Homeopathic Topical Cream it claims offers major advantages over oral pain relievers. Smaller amounts of the active ingredients may be ...
Bridgedale to debut Speed Line
The new socks – by Bridgedale, one of Northern Ireland’s top sock manufacturers – are the company’s newest addition to its Fast and Light lineup of eights styles. The Speed Demon and Speed Diva both feature a hybrid design that fits like a thin so...
Hotel Rooms In Short Supply For The Running Event
Retailers and sponsors who plan on attending The Running Event and have not yet made their hotel reservations should act quickly to reserve rooms. The Residence Inn is sold out and the Marriott Courtyard has very few rooms remaining. A limited numb...
Wilson Joins Brooks
Brooks Sports, Inc. has hired Charlie Wilson as team sales manager, responsible for driving the company’s team sales business with individual team dealers, and working with the external sales force. . Wilson joins Brooks with more than 10 years e...
Brooks new hat to Benefit National MS Society
Brooks has introduced the National MS Society Mesh Hat – a product it hopes can help combat multiple sclerosis and inspire everyone to run and be active. Consumers can help the fight against Multiple Sclerosis by purchasing the lightweight, highly...
IRRA Will Honor Running Specialty Hall of Fame Nominees
Also, plan to recognize vendors at The Running Event
On the evening of Monday, November 12th, the Independent Running Retailers’ Association will host the first official inductions to the Running Specialty Hall of Fame. The goal of the Hall of Fame is to honor retailers and others in the industry who h...
Merchandise Budgeting and Planning
How To Make Sense of the Complex Process
As a retailer, planning your stock levels and assortments is one of the most complex and vital functions of your job. My goal is not to make you an expert on this complex function but to provide you with an understanding of the process of merchandise...
ASICS CHAIRMAN KIHACHIRO ONITSUKA DIES AT 89
ASICS Corporation chairman Kihachiro Onitsuka, 89, passed away Saturday, September 29 of heart failure in a hospital in Kobe, Japan. Onitsuka was born on May 29, 1918, in Tottori Prefecture in western Japan. Concerned at the sight of the nation’...
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