Running Insight - June, 2007
Leisure Trends Group Seeks Western Stores for Sales Tracking Panel
The Leisure Trends Group of Boulder is seeking stores from the Western United States to round out the sales tracking panel on running specialty stores. Earlier this year, Formula 4 Media, the producers of The Running Event and publishers of Runn...
Finish Line puts “finishing touch” on Genesco deal
$1.5 billion deal will have minimal impact on running market
In the latest acquisition to rock the athletic footwear business, Finish Line has agreed to purchase Genesco for $1.5 billion in a deal that could make Finish Line the kings of the American mall. Genesco owns Journeys, Underground Station and more th...
Running Shoe Category Grew 35% in the past five years
Number Takes into account sales in all retail channels
The smallest footwear category has shown the largest percentage growth over the past five years, according to National Sporting Goods Association research. Fitness shoes ranked 10th among the 26 types of footwear included in “The Sporting Goods Ma...
Financial Results
Nike's fourth-quarter profit rose by nearly a third on surprisingly strong U.S. sales and foreign demand for its shoes and apparel, beating Wall Street estimates and sending its shares up more than 5 percent. The world's top maker of athleti...
CW-X Conditioning Wear is celebrating its fifth anniversary in the U.S
When CW-X Conditioning Wear was first introduced in the U.S. to the specialty outdoor and running trade in August 2002, many retailers didn't know what to make of the bold criss-cross black and grey tights that promised to provide more support fo...
Running Shorts
Newton Running, a new running shoe company based in Boulder, Colorado, said it will donate one percent of its gross profits to Athletes For a Cure (AFAC). AFAC is a program of the Prostate Cancer Foundation designed to assist individual athletes in ...
When Good Customer Service Rules Go Bad
Tony did exactly as he was trained. He sent a hand-written thank you note to his customer. However, when his customer received it she was furious and tore it up before throwing it out. How could something as well intentioned as a thank you note c...
Newton Running Partners with Athletes for a Cure
Jerry Lee, president of Newton Running, joined Dean Karnazes yesterday in his 24-Hour Treadmill World Record attempt in Times Square as a fundraiser for Athletes for a Cure. June 22, 2007 (Boulder, Colo.) ¬ Newton Running, a revolutionary new runn...
Brooks, Nike, Payless Settle Dispute
Last month, Brooks filed a lawsuit against Nike, Inc., Exeter Brands Group, LLC and Payless ShoeSource, Inc., citing significant trademark infringement and unfair competition relative to the Tailwind athletic footwear line. The companies have now off...
Running Market Slowing Outside Specialty Sector
Sporting goods and family shoe stores, show declines; specialty sector still rocking
The running shoe business is hitting the wall at sporting goods and family shoe stores. That report was delivered during a panel discussion on the running business at the SGMA Spring Market trade show, which took place in Las Vegas earlier this week...
Who is the fastest retailer in America?
Running stores to Face Off in 5K at The Running Event
Who are the fastest running retailers in the country? That question will be answered the morning of November 12 in Austin when Injinji and a number of other top running vendors sponsor the first ever The Fastest Retailer in America, a 5K road race...
Euro Socks
Eurosocks 5K Silver and Sprint silver running socks which have biogenic silver ions built in to prevent the spread of odors and bacteria were just blessed with the Good Housekeeping seal of approval. The sock features form fitting technology, moistur...
Zoot Sports Introduces Triathlon Specific Footwear Line
Zoot Sports has introduced a triathlon specific footwear line – the ULTRA Footwear Collection. The company has been studying the category for quite some time and believes its new product line will help solve four key footwear issues faced by triat...
Running Shorts
Balega International has hired Ashley Kelso as Account Marketing Coordinator. In this newly created position, Ms. Kelso will spearhead Balega’s efforts on sales and marketing initiatives that spread the Balega message throughout the United States. ...
Women Dominate Most Fitness Activities
Among sports participants age seven and older, females constitute a majority of participants in four of six fitness activities surveyed for 2006 by the National Sporting Goods Association (NSGA), according to data in the group’s latest reports. Afte...
HOW HAVE YOUR CUSTOMERS CHANGED IN THE LAST FIVE YEARS?
First of all, forget the tired, old adage; “The customer is always right!” It’s just not true...or even relevant, anymore. Replace it with, “The customer is always…Vulnerable.” Customers feel vulnerable, helpless, out of control, and anxious....
Running IQ INSPORT
It has been 18 months since Vital Apparel purchased InSport. Peter Soorenko, InSport’s VP of Sales talks about the changes that have taken place since the acquisition and the challenges and opportunities that lie ahead for the brand. Q...What do ...
Running IQ: Penguin
Q. Penguin has made several acquisitions over the past few years which have changed the face of the company. Can you talk about that? Russell: Penguin Brands, Inc. has evolved into a multi-brand company with the focus of being an outstanding partn...
Running Shorts
Mark Nenow has left Brooks to join Columbia, fueling speculation that Columbia, which has a huge footwear business, is looking at getting into the running business… David Chandler has joined Asics as Vice President of apparel and accessories. He is a...
prAna announces brand merchandising contest
prAna, a leading active lifestyle apparel company and nationally recognized wind power advocate, has announced an innovative merchandising program to encourage retailers to design and build prAna-themed environments in their stores. This focus on me...
Saucony to Change Hands Again
New Parent Company Vows to Retain Specialty Focus
For the second time in about two years, one of the core suppliers to running specialty stores will have a new owner. Last week, Payless Shoe Source, the largest footwear retailer in America, announced they would purchase Stride Rite, Corp. which purc...
What are You Worth? (Intelligent Pricing)
For about 5 years now, the running market has enjoyed steady growth. In fact, if you look back, the average annual growth rate of the last five years has been about 14.5%. Compound that growth rate, and you realize the market has essentially double...
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