Running Insight - January, 2008
FLEET FEET SPORTS AND BALEGA INTERNATIONAL PARTNER TO ASSIST AFRICAN SCHOOL
Fleet Feet, Incorporated and Balega International recently made a delivery that went well beyond the typical retailer-vendor business relationship. The two companies which have been working together for more than two years to raise funds in support o...
Fund to Honor Brooks Employee Tops $23K
More than $23,000 has been raised this past year in honor of Elizabeth “Liz” Duncan, a Brooks Sports employee who was killed in April 2007 while out for an early morning run. Many friends, family, co-workers, and industry partners expressed interest...
CW-X Adds Color to VersatX Line
The Wacoal Sports Science Corporation, makers of CW-X® Conditioning Wear (www.cw-x.com), has introduced PerformX, the newest addition to its line of targeted-support tights. Other new additions for Fall/Winter 2008 include the VersatX Web Top and Zip...
Oiselle Expands Running Line
Oiselle Running, Inc., a women’s running apparel company, has expanded its line to 13 styles from one. The expanded collection includes shorts, tops, graphic tees, jog bras, tights and outerwear. Oiselle stresses “a sense of style, a fresh take o...
What a year it Was: 2007 In Review
10 Big Stories That Drove The Running Business Typically, these reviews start out by quoting Charles Dickens. “It was the best of times, it was the worst of times.” But that does not apply here. To describe, 2007 we will turn to another great chro...
ASICS will roll out major consumer brand campaign
ASICS is unleashing a new ad campaign that the company describes as a “brand re-launch.” The campaign, which will include advertising in nearly 30 nationally circulated publications like Runner's World, Men's Health, InStyle & Spin, as wel...
Two Kenyan Runners Killed in post-Election violence
A Kenyan marathoner was shot to death with an arrow, the second internationally known runner to die in the wake of Kenya’s post-election chaos. Wesly Ngetich, 34, who won the Grandma’s Marathon in Duluth in 2005 and 2007 was killed after he and othe...
Wigwam Unveils New Branding
Wigwam Mills, an authentic American sock manufacturer and marketer based in Sheboygan, Wis., will offer consumers a whole new shopping experience with the launch of a revitalized brand image. Motivated by simplicity, Wigwam has clarified its previo...
Soles4Souls to support Runners in Cameroon Race
Soles4Souls has formed a partnership with the makers of the documentary film “Volcanic Sprint (www.volcanicsprint.com)” to directly benefit thousands of African runners through the gift of shoes. “Volcanic Sprint” tells the story of the Mt. Cameroon ...
Finish Line Wine
Peter Gower, an avid runner and marathoner, has founded Finish Line Wine, a company that allows runners and race directors to mark their running achievements with a bottle of wine with a customized label. At the moment, the company offers their 2...
Voting for new IRRA Directors is underway
Group will fit “At Large” spot and add new North East Director
The Independent Running Retailers’ Association will hold its annual election starting next week. The group is seeking a new At Large director to take over for Eddie Johnson of A Snail’s Pace in California and is also looking to fill the Northeast Dir...
Skins USA Announces Official Supplier Agreement With Five Professional Cycling Teams
Skins, the Boulder-based compression apparel company, has signed on to become an Official Supplier to Team Inferno, Team Bissell, Team Flexpoint, Kelly Benefit Strategies/Medifast Pro Cycling and Skins/Summit Six Racing Team. The product will be supp...
ExcerciseTV and New Balance Launch www.nbfits.com
ExerciseTV, the first comprehensive on-demand network dedicated to fitness, sports training and motivational programming, and New Balance have launched www.NBFITS.com, a free, online fitness information tracking website. Created jointly by Exerci...
prAna restructures sales force, adds outside reps
For the first time in 14 years, prAna is announcing a restructure of its sales team to include independent outside sales reps dedicated to serving 30 states in five regions. Previously prAna’s domestic sales were led by a small team out of Califor...
Economy a concern, but retailers remain bullish on 2008.
Survey shows retailers favor Democrats
The results below come from a survey of more than 140 store owners conducted January 16-28. In the spirit of equal time, some of the comments regarding number one concerns were: “A strong military. This (survey) was set up to knock Republicans and sh...
New Store Opens in VA
Rob Dulin, a high school track coach since 1991, has opened The Running Store in Gainesville, VA. The store is in a town center mall off Route 66. Although Virginia boasts many excellent running stores, Dulin’s new store is 30 minutes from the neares...
Average Selling Price for Shoes in Running Stores Tops $92 in October
The average selling price of footwear in running specialty stores in October was $92.66 a pair. That number is culled from the Running Retail Track report from the Leisure Trends Group. Earlier this year, Leisure Trends Group, working with Formula 4 ...
December Sales Were Down at major retailers: What does it mean?
A slowdown in retail sales in December has economists wondering whether the country is experiencing a slowdown in consumption. December same store sales at Target were down five percent: Macy’s comp sales slumped 7.4%; J.C. Penney experienced a7.5%...
Nike Honored by Fleet Feet at Winter Meeting
Nike, Inc. was honored as Fleet Feet’s Outstanding Apparel Vendor of 2007 for its growth in sales to Fleet Feet stores, as well as its customer service, product quality, shipping and overall commitment to the Fleet Feet organization. The award w...
Average Price Increase of Athletic Footwear Slows in 2007
Preliminary data from the NSGA “Sporting Goods Market in 2008” puts the average price point for athletic footwear in 2007 at $43.03, a 2.1% increase from 2006. In 2006, the average price rose to $42.16 (+3.4%) from $40.78 in 2005. On average, male...
|
|
Please Visit Our Sponsors
|
